RED BULL ATHLETES WORKSHOP

Red Bull asked me to create a new keyvisual and over 40 unique invitations for the annual Red Bull Athletes Workshop.

For the invitations I came up with the idea of individualizing identical notebook covers. The fun thing about this realisation is that you can recognize the keyvisual's pattern in the covers, the goal was to highlight the athletes' team spirit. But that's not all, the first three pages of every single book were also written by hand in order to give each copy a personal touch. Check it out yourself!
 

Client: Red Bull

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